Two words … Accessible Anthropologie. That’s exactly what I thought when I walked into the doors of Indigo Blue. Shop owner, Jenni Hensgens would never be so bold, which is why I just came out and said it. Historic Downtown Crowley, has all the charm you would expect from a quintessential southern town and Indigo Blue is more than up to the task. I was tipped off that this clothing/home goods retail space would be a good fit for the #BestLittlePlaces series and indeed, it is a gem.
Jenni Hensgens, mom of John Keith, age 9, Thomas, age 7 and Jack, age 4. She operated Indigo Blue as an online boutique with pop-up shops until one year ago when she set up shop, (literally) in the newly restored Stymest building, across the street from the historic Rice Theatre.
A women’s clothing, accessory, home goods and gift store that Jenni describes as “Southern Living meets boho chic.” The combination of traditional styles mixed with statement bohemian pieces allow for outfits, accessories and gifts to fit any women’s style.
At it’s inception, roughly two years ago, Indigo Blue operated as a “shop in a box”, which made the natural progression to online store with local pop-up shops and finally “the storefront was the next natural step.”
318 N. Parkerson Ave, Crowley
Store Hours: Monday-Friday 10:00-5:30, Saturday 10:00-2:00
25 mi/31 minute drive from the Cajundome
22 mi/32 minute drive from the Acadiana Mall
36 mi/43 minute drive from Zoosiana
The pictures say plenty. Indigo Blue manages to hang perfectly in the balance between high style and reasonable prices. There’s an outfit, gift or home décor piece for every occasion.
In Jenni’s own words
“Being from a small town, you assume you know everyone. However, Indigo Blue that there are always new faces to meet and friendships to form. That is why I LOVE having a small town business.”
“Helping my customers is by far the most fun part of owning Indigo Blue. I love styling and putting together outfits. Helping my customers feels like shopping with friends and having a girls day, everyday!
“I hope to continue offering fashion forward, on trend, affordable clothes not only to the residents of Crowley and surrounding areas but also building my online business and reach more areas and new customers.”
A little lagniappe
Like I said earlier, Downtown Crowley has more than enough charm to fill your cup. If you’re headed to Indigo Blue, you won’t want to miss these other small town businesses, all just a quick walk away.
Boutique Forty-Six, boasting a great selection of women’s clothes & accessories is one of the longest running Downtown establishments. Whether you are looking for a unique style, the season’s hottest trend or a classic look, they can put the perfect outfit together for you.
Puddle’s & Lace knows that we all want out children to be dressed cute and stylish. They offer big city brands with small town customer service, and have clothes, gifts and accessories for all the milestones for your children’s life.
If you need a boost while you crisscross the boulevard, you’re in luck! The Vanilla Bean has the coziness of a coffee shop with a full breakfast and lunch menu! Their motto is: “Where the staff is friendly and the customers become family!”
You’re probably no stranger to Nestled & Co. Their Facebook group boasts 21,000 members, not to mention a VIP group, an app, a website and a brick & mortar store along this precious section of Crowley. Shop owner Rachel & her staff want to fill your closet with ‘comfy, cost-friendly clothes’ and have a knack for “making shopping EASY for the ones who love it and the one’s who don’t.”
We’ve journeyed together to Rayne & Crowley, stay tuned for our last and final stop on this tour of #BestLittlePlaces … Breaux Bridge!